The holidays
are a happy time for celebrating with family, friends, and co-workers.
Unfortunately, this time of year can also be turned sour by a wide variety of
clever frauds, unauthorized debit and credit card transactions, and bogus
person-to-person scams. By the end of 2015, individuals, retailers, charitable
donors, and companies were victimized to the tune of $1.5 billion… and that
number is expected to have gone up in 2016.
Just as you
protect your home with an alarm system, you should set up defenses for your
credit and identity. During the holiday season, fraudulent activity spikes, but
here’s how to protect yourself from the eight most common scams.
Big Data Breeds Data Breaches
Big data
during the holidays is great for marketers; it's a bonanza of consumer information
to use to lure shoppers to Black Friday deals and the like. However, while
companies wrangle in the chaos of holiday orders, scammers search for
weaknesses in a company's cyber-security. According to a top executive at one
of the leading credit bureaus, “Data breaches are inevitable and most consumers
are vulnerable to identity theft… especially during the holidays.” In fact, 25%
more consumers were affected by identity theft during the holidays in 2015 than
in 2014!
The best way
to reduce your risk of data breaches is use cash for all your purchases. According
to a survey by TransUnion, however, only 20 percent of shoppers
plan to pay with cash. If you're part of the 80 percent using plastic, use a
credit card instead of a debit card. You have more purchase protection using a
credit card than a debit card if a data breach occurs or fraud happens.
Other
protections from data breaches include:
Using a low-limit credit card
for online purchases so you can detect fraudulent activity.
Utilizing services like PayPal
to lower the risk of your card information being lost at the retailer.
Package Theft
E-commerce
is great for holiday shoppers… but it's also great for thieves. Last year, Insurancequotes reported that 23 million people
had packages stolen at their front door!
To prevent
this from happening to you, have your packages delivered to your office or
delivered to a pick-up area such as a UPS store or Amazon Locker. You can also set up tracking notifications so
that you know when to expect delivery.
And while
you’re waiting for your packages, be on the lookout for this scam: a note on
the front door saying you have a package waiting for pickup. The note asks for
a call, often to a pricey number that leaves you on hold for a long period
while they collect premium phone rates, or it leads to a person asking for
details on your personal information to “verify your identity.” If the note
isn’t from a shipper you recognize, or if the Googled number isn’t found, don’t
get involved.
Online Shopping Scams
The big
brother of package thievery is the online shopping scam. Phony online stores
lure shoppers in through searches and online ads, enticing you with low-priced,
high-quality items. These “bargains” cost you not only money, but also hours of
time trying to fight the fraudulent transaction. To put salt in the wound, once
these websites nab your personal information, they often also infect your
computer with malware that compromises your login to your online bank.
To avoid the
pitfalls of the fake online merchant, only purchase from retail names you know
and trust. You could also Google the site and look for reviews. Yelp is a
legitimate site for reviews as is the Better Business Bureau. Before you make a
purchase online, double-check that “https” appears in the URL, which signifies
that the site has passed stringent security compliance standards.
Poisonous Holiday E-Cards
E-cards are
popular during the holidays because they’re a free, fun, and easy way to catch
up with friends and family members. But beware because it's just as easy for
scammers to use fake e-cards to steal your personal information. A lot of fake
e-cards you may get are from your hacked address book or the hacked address
book of someone you know. At first glance, the card may look legitimate, but
once you open it, you've been phished.
The only way
to avoid this from happening is paying attention to detail. The number one tell
of a fake E-card is any kind of misspelling. The URL will have a subtle
misspelled word or your friend's name is misspelled. Usually the misspelled
word will contain a number: T1msmith@comcast.net for instance.
Fake Apps
ConsumerAffairs is reporting a huge spike in fake
apps. Scammers are using fake retail and product apps found in Apple's App
Store to steal unsuspecting consumers' financial information. Many of these
thieves rip off company or brand logos to make the fake app look real. So
before you get that convenient retail or product app, make sure it's legit.
Just as with
fake e-cards, fake apps will seem normal until you start looking at the
details. Before you download that convenient retail or product app, make sure
you check for the following:
A nonsensical description
No reviews
No history of previous versions
Gift Card Scammers
Scam artists
skim or copy the codes on the back of gift cards before they're bought. After
the card has been activated, the scammers drain the card's funds.
To prevent
yourself from becoming a victim of compromised gift cards, buy gift cards
displayed behind store counters, make sure preloaded cards are still loaded,
and make sure the protective scratch-off strip is flawless.
Malicious Charities
During the holiday
season we all feel an extra sense of giving. Grifters and thieves play on this
sensibility by creating false charities and hitting you up on Twitter,
Instagram, and in your e-mail inbox.
There are
online resources to help you verify the legitimacy of charities. The website Charity Navigator is a non-profit organization that rates over 8,000 U.S-based charities
operating throughout the world. Another way to get free reviews and evaluations
on national charities is through the Better Business Bureau’s Wise Giving Alliance.
Corrupted Wi-Fi
You'll
probably hit the mall this holiday for some in-person price checking, and
you'll probably have your smartphone, laptop, and/or your iPad with you. Please
be careful because skimmers and scammers love to manipulate Wi-Fi signals in
places like malls and coffee shops to gather your financial information. These
people create Wi-Fi signals that mimic the signal you use, then hack your info
when you connect to it.
To protect
yourself from Wi-Fi manipulators, just don't make online purchases with your
credit or debit card when you're in a public space.
Who Should You Turn To?
If you catch
the trouble soon enough, credit or identity fraud can be an inconvenience. If you
don’t, however, one instance can have long-term impacts. If, for example,
someone bought an appliance using your name while you were trying to refinance
your mortgage, then you might not get approved for the loan!
If you’re
curious to know if you’ve been affected, or if you know your credit is in
disrepair and need help fixing it, please let us know so we can refer you to
our recommended professionals.
Happy Holidays! We hope that just knowing helps you to be smarter about fraud.
THE MILITELLO TEAM
Joseph Militello (978) 815-3877
Kathleen Militello (978) 500-1480
Vice President / Realtor
Source: The Paperless Agent